Brand Distribution in 2021: Increasing Agility with Digital Channels

Brand Distribution in 2021: Increasing Agility with Digital Channels

The next major theme for Indian manufacturing in 2021 will be brand distribution. With the global supply chain experiencing a reset to the status quo; the structural transition of the Indian economy from being consumption-driven to being a manufacturing hub, there will be new opportunities for OEMs to leverage digital channels for brand distribution.

The market opportunities in the distribution of manufactured goods will impact both India’s domestic and global trade. B2B e-commerce platforms will enable new avenues for OEMs to penetrate new geographies and address challenges of sales overheads in remote locations and transparency in their value chain.

Read: My vision for Moglix is to change the face of industrial commerce

With the global manufacturing community searching for a new address, a new strategic group of economies in the Asia-Pacific will rise. The emerging economics collectively referred to as the Mighty Five, include MITI-V i.e., Malaysia, Indonesia, Thailand, India, and Vietnam. Policy initiatives, coupled with some of India’s long-standing strategic advantages, are likely to unlock new opportunities through digital channel management and brand distribution. These include India’s planned outlay of INR 2.3 trillion in engineering, a robust 5G optic fiber network, and the INR 27000 crore single-window e-logistics market.

The combined effect of faster digital and logistical connectivity will allow B2B e-commerce platforms, logistics services providers, and OEMs to collaborate for enhanced brand distribution across the country’s length and breadth. 


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OEMs will be keener to explore avenues of better transparency in their value chain and cost-efficient ways to make inroads into the remotest corners of India’s hinterlands. B2B e-commerce platforms with their cutting edge technology capabilities like sales analytics are well poised to serve OEMs in this regard. Furthermore, B2B e-commerce platforms will provide fully digital distribution capabilities that have already seen an uptick in demand due to the vulnerability of offline distribution channel management.

Lastly, B2B e-commerce platforms will allow OEMs to reduce their sales overheads and tap into regions that do not seem economically feasible due to costs of first-mile/last-mile logistics, warehousing, and inventory management. B2B e-commerce platforms with pan-India networks of warehouses, logistics operators, and tech-enabled workforce will emerge as sales specialists with hybrid-inside sales capabilities.

Mohit Gulyani is Senior Director- Strategic Partnerships at Moglix

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

Contract Management in SaaS: Accelerating Digital Transformation

Jigyasa Kishore on Global SaaS Contracting

Contract Management in SaaS: Accelerating Digital Transformation

2020 has seen a significant reset in how manufacturing enterprises enable contract management to keep the supply chain moving. At the heart of the global supply chain disruption in manufacturing and the change in OEM-supplier relationships’ status quo. In March, China had reported issuing 4,811 force majeure certificates that put manufacturing contracts worth USD 53. 79 billion at stake. This means that approximately 28% of the global manufacturing value chain that is locked in suboptimal direct procurement contracts need to be revisited.

2021 will see stakeholders in the manufacturing supply chain investing in digital solutions that enable superior compliance, traceability, mobility, and collaboration.

A large number of manufacturing enterprises will expect improvement in transparency in supplier relationships, innovation cycles, and multi-year contracts. This will put them on a learning curve for greater technology adoption.

Listen to our recent podcast on Decoding The Digital in Supply Chains

Trust building between OEMs and suppliers is the glue that holds the entire supply chain together. In 2021, OEMs will move away from transactional supplier relationships to strategic ones. The adoption of contract management SaaS is likely to be the first step towards achieving this end.

Manual, offline, and siloed contract management processes will give way to contract automation platforms. This will allow enterprises to increase asset efficiency and reduce time to market, manufacturing cycle time, and order backlogs.

Effective contract management is also integral to innovation and new product development. Rolling out innovative manufactured goods in the market is largely dependent on suppliers’ ability to churn out spares, parts, and components within delivery timelines stipulated in contracts.

Manufacturing enterprises will be keen to push through new product development initiatives in 2021. They will rely on contract automation to ensure improved transparency and better collaboration with suppliers. Consequently, contract automation will see a more significant influx of artificial intelligence, machine learning, and superior analytics. 

Download Case Study: Learn how Moglix Automated Procurement Contract Creation Processes of a Large FMCG Company

In 2021, Manufacturing enterprises will approach contract management with extra caution and aim to make direct procurement contracts responsive to risks. Manufacturers will look out for events like the rollout of the vaccine for COVID19 BREXIT, the U.S trade policy, and the evolution of environment-sustainability-governance policies. These factors are likely to impact direct procurement contracts over time. Moreover, manufacturing enterprises will demand agile and cloud-native contract management solutions. This will allow them greater elbow room for recourse and risk mitigation for multi-year contracts.

Jigyasa Kishore is Global SaaS Leader at Moglix

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

Manufacturing-as-a-Service in 2021: Making Local Manufacturing Matter

Manufacturing-as-a-Service in 2021: Making Local Manufacturing Matter

One of the interesting themes in 2021 will be manufacturing-as-a-service. The government’s push for self-reliance through higher local capacity utilization will unlock new and better custom manufacturing opportunities. It will also provide a higher share of the gross manufactured value addition through integration with the global supply chain

The big draw for custom manufacturing will be the massive relocation of global manufacturers towards business environments that offer higher transparency, lesser command-economy regulatory frameworks, and cost advantages. Major sub-sectors that will witness global manufacturers’ relocation to India and fuel demand for custom manufacturing in 2021 and beyond. These sub-sectors include electronics, computer hardware, chemicals, metals, food & beverages, pharmaceuticals, and hi-tech engineering in defense. The government’s previous decision to raise the cap on FDI in defense manufacturing to 74% is likely to attract OEMs to greenfield projects from 2021 and onward. 

Also Read: How a National Supply Chain Network Can Enable India to be Self-Reliant: Looking Beyond COVID19

‘In 2021, local Indian manufacturing will also get a significant cushion thanks to the government’s extension of the additional 2% export incentives to MSMEs till 31st March 2021.’

In all likelihood, the government will extend the window further and allow local Indian manufacturers to pass-through the cost advantage to their customers.

‘It will lead to enhanced global trade and demand for Made in India labels of custom manufacturing, such as casting, forging, welding, machining, heat treatment, fabrication and forming.’

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On the supply side, schemes like the CLCS-TUS (that aim to subsidize technology penetration in Indian manufacturing) are likely to provide a formidable incentive to local Indian manufacturers to invest in plant, equipment, and machinery. Such technology integration will lead to an increase in their plant capacity and scale of operations, thereby impacting the unit economics of local Indian manufacturing and making it more competitive.

Bhavik Chheda is Head – Manufacturing As a Service at Moglix

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

B2B E-commerce in 2021: Accelerate Digital Business Transformation

B2B E-commerce in 2021: Joyjeet Maity

B2B E-commerce in 2021: Accelerate Digital Business Transformation

After what enterprises had to endure in 2020 owing to the pandemic, they will welcome 2021 with a singular focus on answering one question: How can they unlock themselves from the challenges imposed by the disruption? These challenges include downtime in supplier clusters, inefficiencies in last-mile deliveries, and sub-optimal availability of labor. In a year when many enterprises with high exposure to offline and manual workflows had to bear the brunt of the pandemic, B2B e-commerce has held its ground. It has survived and thrived owing to a higher degree of digitalization.

Read: My vision for Moglix is to change the face of industrial commerce

Enterprises will look to keep the B2B supply chain moving against all odds in 2021. They will tap B2B e-commerce for answers to the challenges they faced in 2020. With the need to maintain social distancing and operate from protected environments with a reduced workforce, enterprises have explored a new world of possibilities in 2021.

The definition of e-commerce in India is far is fluid. In 2021, a larger number of enterprises will be willing to explore B2B e-commerce as a platform to procure and sell to other enterprise customers. In 2021, B2B e-commerce will become integral to the manufacturing supply chain and cover a vast spectrum of offerings, including packaging, dedicated infrastructure supplies, manufacturing-as-a-service, brand distribution, digital procurement, SaaS, MRO, and digital supply chain finance.

Download Case Study: How Moglix enabled agile MRO procurement for a large construction company

B2B e-commerce companies that use a marketplace model can integrate a large number of suppliers in the real economy with digital supply chain models. They stitch together analytics from apps-based commerce, content platforms, and devices to track demand with a hyperlocal strategy to optimize last-mile deliveries effectively.

In 2021, the digital connectivity across devices and physical assets of buyers, sellers, and logistics services providers will enable a transition from the internet of things (IoT) to the internet of behavior (IoB). Data will drive the mobility of goods and services that are integral to stakeholders in the real economy.

2021 will see B2B e-commerce companies using digital solutions to connect physical assets, enterprise buyers, logistics services providers, and local suppliers on a single platform. These platforms will create more opportunities for local suppliers to enable new market opportunities through domestic and global trade in 2021. 

The Department for Promotion of Industry and Internal Trade (DPIIT)’s draft national e-commerce policy (NECP) focuses on export promotion through e-commerce. Once formalized, B2B e-commerce companies will create a digital supply chain ecosystem for local suppliers and large enterprises to find the next big market opportunity from a single window. It is likely to lead to 51% higher revenues for enterprises with B2B e-commerce participation than their offline counterparts.

The low-touch digital supply chain operating systems will rise in 2021 and significantly reduce enterprises’ business expansion costs. The scope of cost savings through B2B e-commerce is projected to be anywhere between 60 to 80%.

Joyjeet Maity is Vice President, Marketplace & SME Online at www.moglix.com

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

Leading Indian manufacturing sector into a more self-reliant tomorrow

Indian manufacturing_Rahul Garg

Leading Indian manufacturing sector into a more self-reliant tomorrow

2020 has been a once-in-a-lifetime year, bringing massive supply chain disruptions, innovation, and grit from the Indian manufacturing industry. The pandemic demonstrated the importance of digital and will further accelerate the offline to online shift. Manufacturing companies also experienced how data and analytics can help them to forecast the next to survive and thrive during challenges. MSMEs have been the backbone of this sector, and it will be critical to equip them with the right technology and supply chain financing to develop their strengths. Technology will be a critical lever for Indian manufacturers for MSMEs to adapt, innovate, and scale. 

Also Read: Add to cart: Digital Procurement for B2B is the New Normal

B2B e-commerce platforms will provide a cost-efficient and seamless digital interface between MSMEs and enterprise customers in manufacturing. It will also connect the former to more opportunities to sell higher and better.

B2B e-commerce platforms can create alternate risk assessment models by analyzing MSMEs’ cash flow, turnover, customer portfolio, supplier ratings by leading OEM customers, and records of bad-debts, if any, and provide agile supply chain credit to them.

Listen to Moglix Podcast on Decoding The Digital in Supply Chains

2021 will be a year for recovery and gaining strength as Indian manufacturers continue on the path of self-reliance and becoming trusted partners in the global supply chain.

The Indian economy is all set to bounce back and emerge stronger from the year gone by. We should get ready to move to the next phase of growth and lead India’s manufacturing sector into a more self-reliant tomorrow. Wish you a happy and healthy new year!

Rahul Garg is Founder & CEO at Moglix.

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

Supply Chain Finance in 2021: Opportunity for MSMEs

Supply Chain Finance in 2021: Opportunity for MSMEs

How can companies to manage liquidity better and strengthen their balance sheet. Supply Chain Finance is one way for companies looking to improve their working capital and cash flow position.

MSMEs in India today accounts for 30% of the GDP, 33% of the manufactured output, and employ approximately 120 million people. Unfortunately, 5.4 million MSMEs are not registered with the government. Despite the best efforts of the Ministry of Finance to address liquidity issues through RS 3 lakh crore liquidity injection, MSMEs will step into 2021 with a more conservative outlook. Data available from the All India Manufacturers’ Organisation asserts that 43% of MSME units face the risk of closure due to delayed payments, longer than usual order to cash cycles, and ineligibility for access to collateral-free debt. 

Read: MSMEs in 2021: Six key trends in B2B e-commerce

Both the MSME and OEM sectors in India will walk into 2021 with their respective legacy issues as they look to boost partnerships. However, digital supply chain finance will be a game-changer in OEM-MSME relationships and is likely to enable easier liquidity flow on demand. 

2021 is likely to be the year when supply chain finance in India takes center stage. With the government taking policy initiatives to secure MSMEs’ payments within 45 days and redefining the investment brackets for micro, small, and medium enterprises, the liquidity strapped sector is likely to see a new sunrise on the heels of innovation in supply chain financing. 

Blog: MSMEs, Is Your Supply Chain Finance Prepared?

While banks will continue to apply due diligence for approvals of collateral-based debt to MSMEs, new-age supply chain financing platforms will bring alternative risk assessment models in 2021. These new-age supply chain finance platforms through the application of analytics to assess MSMEs’ creditworthiness will offer one-click purchase invoice discounting, and also many more credit & neo banking solutions.

With digital receivables financing, MSMEs will have the opportunity to seek early payments from OEMs in lieu of token discounts on the total invoiced amount. For OEMs, advance payments will unlock an opportunity to leverage idle working capital to make their operating expenses (OPEX) more cost-efficient. 

Raj Palan is Director – Supply Chain Finance at Moglix

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

MRO in 2021: Digital Supply Chain Models on the Rise

MRO in 2021: Digital Supply Chain Models on the Rise

MRO in 2021: Digital Supply Chain Models on the Rise

No other category of industrial supplies succinctly depicts the difference between cost and value in manufacturing as MRO does. While MRO accounts for only 20% of the total procurement spending of manufacturing enterprises, the value of the finished goods that it supplies is 5 to 6 times greater than the unit costs. If 2020 saw manufacturing enterprises being hit by disruptions in the MRO supply chain, 2021 will see manufacturing enterprises take a radically different approach to MRO procurement with a focus on cost-efficiency, agility, and risk mitigation. E-procurement solutions for MRO will transform from being good to have to a need to have

Manufacturing enterprises will start in 2021 with a sharp focus on exploring ways to be more cost-efficient. Stressed balance sheets coupled with losses of supplier downtime and man-hours on the factory floor from 2020 will require procurement leaders to broaden the lens of cost-efficiency to include both operational and capital expenditures.

Also Read: Spending up to 15% More on MRO? Fragmented Supply Chain is the Reason

Reduction in operational expenditure on indirect procurement like MRO will require procurement leaders to get more visibility into MRO spending, product category spending, consumption-reconciliation rates, and ordering and carrying costs.  The demand for higher transparency into indirect procurement spending and OPEX reduction will manifest a shift towards e-procurement solutions. E-procurement solutions that will enable manufacturers to aggressively control their indirect procurement outlay in 2021 will include e-requisition, e-catalogs, supplier volumes-value spread, and inventory management.

Listen to Moglix Podcast on Decoding The Digital in Supply Chains

Manufacturing enterprises that work with a large spread of suppliers for MRO procurement will have opportunities to generate 2-3% cost savings by analyzing big data with artificial intelligence and machine learning capabilities to resolve the challenges of 3Vs: volumes, velocity, and variety of procurement data, and consolidate their supplier bases.

Furthermore, MRO procurement costs are likely to inflate at the rate of 0.2% per annum till 2023 even as policymakers and health regulators will continue to monitor the effectiveness of the COVID19 vaccines. Given the supply chain disruptions in 2020, manufacturing enterprises are likely to move towards annual rate contracts to seek effective insulation from the projected inflationary pressures on MRO.

Asset-light balance sheets will be in vogue in 2021. Manufacturing enterprises will look to de-leverage their fixed and operating cost structures through CAPEX and inventory optimization. In 2021, manufacturing enterprises will have the opportunity to achieve this goal by building new-gen procurement practices and digital supply chain models. Cloud-based solutions in MRO procurement will become the norm in 2021 and organizations will focus on digitizing their workflows to increase transparency and visibility of data.

Cloud-based delivery models in MRO procurement will become the norm in 2021 because these can host the software application, procurement data, and AI & ML algorithms on a centralized repository. Most importantly, cloud-based delivery models for MRO e-procurement require zero CAPEX on additional digital infrastructure.

Partha Dash is Senior Vice President, Enterprise Business at Moglix.

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

Procurement in 2021: Leveraging Technology-led Procurement

Procurement in 2021: Leveraging Technology-led Procurement

Procurement in 2021: Leveraging Technology-led Procurement

Every manufacturing company navigates make vs. buy decisions. Cost-efficient procurement at each level in the supply chain is essential to generate a desirable bottom-line impact for large OEMs and end consumers. Cost-efficient procurement is the key to stimulating the demand for goods made in India. One of the easiest ways to achieve this is via technology-enabled procurement. While cost efficiency has always been a critical theme for procurement leaders and managers, 2021 will see enterprises broadening the horizons of procurement costs. They will move from the earlier view of savings on product costs to savings on the total cost of ownership (TCO) of procurement. What will drive this transition towards digital procurement in 2021?

2021 will see procurement leaders search for new avenues of agile cost reduction in the supply chain upstream to achieve the desired balance sheet impact. Robotic process automation will enable enterprises to reduce procurement costs by up to 65%; that too within a few financial quarters. As such robotic process automation will be one of the significant technologies to impact digital procurement in 2021.

Read More: Procure-to-Pay: Your Time Machine to a Future of Automation

Enterprises that were still in the pilot purgatory stages will commit more resources and outlay to their digital procurement initiatives in 2021. Enterprises have learned about the value of uninterrupted supplies and will lean towards risk-averse procurement practices in 2021. Having learned that digitization is the need of the hour, they will step into 2021, choosing from the digital technologies that can make their supply chains more robust and transparent.  

Risk-averse procurement behavior in 2021 will see enterprises investing in technology that will digitally connect business processes to physical assets. It will also ensure all-weather procurement continuity.

Enterprises will step into 2021 with a cognizance of the need to respond to incremental information on evolving situations with agility and adapt their supply chains accordingly.

Read More: Digital Procurement for B2B is the New Normal

Leaning on digital procurement will allow enterprises to achieve this agility by enabling a single view of the supply chain among their suppliers, factories, warehouses, and logistics services providers. The digital connect will happen across three levels of the B2B order fulfillment cycle: procurement to engineering, engineering to manufacturing and manufacturing to order fulfillment

Amandeep Bhan is Senior Vice President at Moglix.

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

Infrastructure in 2021: Heavy Lifting of Infrastructure with Technology

Infrastructure in 2021: Heavy Lifting of Infrastructure with Technology

Infrastructure in 2021: Heavy Lifting of Infrastructure with Technology

Leading the charge towards bolstering India’s economic immunity in 2021 will be infrastructure sub-sectors of Indian manufacturing. India’s infrastructure verticals have identified a requirement of INR 50 lakh crore worth of investment. 

2021 marks a paradigm shift in India towards the creation of Infrastructure which acts as an economic and jobs multiplier. The four megatrends in terms of Government initiatives seem to bode well for EPC companies. These are the INR 100 lakh crore National Infrastructure Pipeline, the INR 100,000 crore MGNREGA outlay, structural reforms in 8 sub-sectors, and health infrastructure. These eight sub-sectors are coal, minerals, defense production, airspace management, MRO, and power distribution.

Listen to Podcast: Now and Next in the Infrastructure Sector

The multiplier effect of investments in the infrastructure space will drive up the demand for direct and indirect materials. 2021 will also see the rise of agile procurement in the infrastructure sector. Companies in the infrastructure sector in India have traditionally faced high project overrun costs to the tune of INR 4 lakh crores, which is 44% higher than their planned project costs. With infrastructure spending being a defining theme of India’s supply chain overhaul, the demand for agile procurement of industrial supplies from EPC companies will be higher than ever before. 

Furthermore, EPC companies are also likely to switch away from their previous obsession with the JIT model and move towards a more de-risked model. EPC companies are more likely to maintain higher buffer stocks of MRO in 2021 to ward off the risks of supplier disruptions. 

While 2021 is likely to see India’s infrastructure engines roaring back to growth, taking advantage of an expansionary fiscal policy. As a result, investments are likely to see headwinds for EPC companies. 

Download Case Study: MRO Procurement at Scale through Workflow Digitization of large EPC company

Abheet Dwivedi is Director, Infrastructure at Moglix.

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.

Packaging in 2021: Contactless Packaging is the New Normal

Packaging in 2021: Contactless Packaging is the New Normal

Packaging in 2021: Contactless Packaging is the New Normal

A big packaging transformation for businesses and consumers in 2020 was safety. In 2021, the contactless packaging of goods will be integral to protecting the value and human health across all supply chain journeys. The evolution in the packaging industry is likely to change the tertiary packaging of goods, especially in the FMCG, pharma, and e-commerce sectors. 

People will step into 2021 with a sense of renewed hope and expectations around the multiple variants of the vaccine for COVID19. The successful rollout of the vaccine for COVID19 will require drug manufacturers, packaging businesses, logistics services providers, and warehousing businesses to seamlessly collaborate in the supply chain journey. 

Traditionally drug makers and distributors have trusted vials for pharmaceuticals packaging. However, pharmaceuticals packaging businesses will have to reimagine the status quo for the vaccine. First, despite being the standard packaging solution, vials are impacted by sodium borate concentrates that may alter drug effectiveness. Second, the vaccines will require secure primary packaging solutions for storage and mobility in temperature-controlled environments.

Read: How can sustainable packaging enable cost reduction during covid19

Innovations in frozen food and beverage packaging solutions will be integral to increasing the food shelf life, reducing food wastage, and addressing the challenges of global hunger and malnutrition in 2021. 

What will also be integral to enterprises’ efforts to build consumer confidence will be their e-commerce enablement. People will continue to maintain social distancing and be careful about the safety of their goods in 2021. As a result, manufacturers will have to explore ways to package their goods for e-commerce enablement. They will also have to ensure that goods are insulated from direct contact with people. 

Download Case Study: 4PL Packaging Solutions Enabled Last-Mile Supply Chain Efficiencies for the World’s Largest E-Commerce Enterprise

E-commerce packaging, especially primary packaging will continue to be in demand in 2021. Packaging solutions providers will have to offer packaging solutions that will be more ergonomic, consume less shelf space, and lightweight, in order to optimize cost, insurance, and freight charges.

Shobhit Goel is Vice President, Packaging at Moglix.

To learn more about manufacturing and supply chain trends in 2021, download our ebook titled Road to Self-Reliant Manufacturing: Procurement and Supply Chain Insights for 2021 here.